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Challenge: This US division of a school based in England wanted to move into online courses and grow their student base. Their inconsistent and outdated identity led to slow student registrations for their homeopathic courses.

Strategy: Revitalize the international identity they are known for without losing the core awareness and heritage of the crest. Set in place an online site for students to engage in distance learning.

Result: The school is now positioned and perceived as the international online leader in homeopathic education. Their public relations campaign caught fire and they were prominently showcased on Forbes.com, Yahoo Finance and more then 50 other sites.

"We’re very happy working with Abiah. Our identity and website are top shelf. Abiah as led us in the right direction because they have their finger quite solidly on the pulse of what’s going on.”

Maria Bohle
Owner, The British Institute of Homeopathy, U.S.A. Division

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